Category Archive: Social Media

Social Media Marketing World Conference 2015—Don’t Miss It!

Biggest Earlybird discount ends Nov. 7, 2014 or with first 100 sign-ups The is the best line-up of social media experts you could possibly put together. I’ve taken courses from many of them and read articles and reports by most of them. Prices will increase every few weeks until they’re full or the event starts. It pays …

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How To Add Users To Your Facebook Page

Sometimes it’s the simplest things that can eat up our time and frustrate our day. A client emailed me this morning to say she couldn’t figure out how to add someone as an administrator of her business Facebook Page.  Since it’s important that you always have at least two people as administrators of your Page …

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Putting Your Social Media Profiles To Work For You

Woman with a laptop and social media words in background

It doesn’t matter whether you have an offline or online business, you should have an online presence. In today’s era of technology, with few exceptions, this is imperative if you want to be found by a younger clientele and be considered knowledgeable and relevant. Take time to craft a compelling social media profile Part of having an …

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How To Find The URL Of A Single Tweet

Laura Roeder recently wrote an extremely value-packed article called “Twitter Photo Tips: The Ultimate Guide For Social Marketers in 2014.”  I commend it to you highly if you’re posting photos to Twitter or using Instagram. At the end of the post, she wrote, “Got a photo tweet you’re particularly proud of? Link to it in the comments.” That sounded great because so …

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Let Hootesuite Send Your New Blog Posts To Social Media Automatically

I use Hootesuite to pre-schedule lots of my social media postings in batches when I have time. It’s a terrific service that’s free until you have more than five accounts or platforms. I have upgraded to the Pro account because I post for several clients too, but most people never need anything but the free …

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Answers To Your Burning LinkedIn Questions From Wayne Breitbarth

I am traveling home today from a highly productive business retreat outside of Atlanta, so for your SmallBizSpoken Friday Quick Tip, I’m sharing a video from  my favorite Linkedin expert Wayne Breitbarth. Wayne is being interviewed by Jeff Coons of Stream Creative, and from Wayne’s own blog, here are the LinkedIn questions answered in the interview: 1. What is LinkedIn’s …

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Twitter in Ten Minutes A Day: It’s Worth Your Time

Twitter can be a colossal waste of time (if you’re using it incorrectly) There, I’ve said it. If your idea of Twitter is sharing trivial information about daily practices that not even your mother cares about, it would indeed be a waste of time. But if you think that’s all Twitter has going for it, …

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Get Noticed!

Welcome to my guest today, Alexzandra de la Iglesia. She is not only an accomplished business author and speaker, but also CEO and founder of Small Business Academy. I was delighted she was willing to share a post about online visibility she wrote recently for her own blog, The Small Business Café. * * * …

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Get A Custom URL For Your Google+ Account

Google+ (Google Plus) is a popular social media platform that many Internet marketers enjoy because it hasn’t yet gotten as spammy as some of the others. Some hard-to-reach personalities active on Google+ will actually respond to you in person when you comment on one of their posts. When you first get a profile on Google+, …

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Become Your Own Ad Maker With This WordPress Plugin

Easy Ad Maker Plugin (For Monetizing your Blog Posts Better) I use WordPress for all my websites, and I’ve created WordPress sites for several clients. One of the things I love about WordPress is the ability to add functionality through a simple plugin, and like many apps, the value often greatly exceeds the cost. That’s …

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What is Hootesuite and Why Should I Care?

Hootesuite is one of my favorite tools for juggling more than one social media platform for your business. If, like me, you’re managing social media  posts for clients or as a volunteer, it becomes even more critical to have everything all in one place. Its main value to me is being able to schedule posts …

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Friday Quick Tip: What’s All The Fuss About WordPress?

WordPress is highly regarded My clients know I’m a huge fan of using WordPress.org as the foundation for your website. Unfortunately, many still think of it as primarily a blogging platform, but it is actually a very robust content management system (CMS). You can create Pages or Posts (what you’re reading now is a post) …

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Friday Quick Tip: Expand Your LinkedIn Network

You’re a business person, so you should have a personal profile on LinkedIn. It’s not difficult to do. It’s free. And it is an important part of creating professional visibility in today’s world. Assuming you’ve already got a LinkedIn profile, have you put it to work yet? “People you may know” It just takes a …

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Facebook Changes: Good News and Bad News

Photo of man yelling and balling his fists

Facebook changes will reduce traffic to your Facebook page Announcements from Facebook about their recent changes make it clear the easy days of getting traffic to your Facebook “business” page are over. Facebook has slashed the number of fans who actually see your updates by quite a bit—yes, I’m talking about those who have clicked …

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